Bosch Rexroth names new president, CEO

01/08/2007


Hoffman Estates, IL— Bosch Rexroth Corp. ’s Berend Bracht, former CEO of Bosch Rexroth China and former head of the company’s U.S. industrial hydraulics operation took over as president and chief executive officer on Jan. 1, 2007.

Bracht replaces Wolfgang Dangel, who led the U.S. subsidiary of the German-based company since April 2003. Dangel is leaving to accept a leadership position with the Schaeffler Group.

“We are pleased that we have an executive of Berend’s stature to take this important position and continue the forward momentum we have developed in the United States,” said Manfred Grundke, chairman of the executive board for parent company Bosch Rexroth AG. “Berend has an excellent combination of managerial skill and technical understanding that we look for in our senior executives. He’s had advanced technical leadership responsibilities on three continents during the past 15 years, and thus we know he has a truly global perspective.”

Bracht continues Bosch Rexroth’s close relationships with distributors, while developing new initiatives to enhance and promote the company’s technology leadership. Grundke adds that he regretted to see Dangel leave the company, but acknowledged that he had been offered a good opportunity for professional growth.

“We wish all the best for Wolfgang. He made great progress in building strong, mutually beneficial relationships with our distributors through online ordering, inventory management and information sharing that made it easier to do business with Bosch Rexroth,” notes Grundke. “Berend’s experience and educational background will allow him to build upon and extend those efforts with greater collaboration in applications engineering and advanced drive and control technology.”

Bracht says he is looking forward to working within the U.S. market again: “Bosch Rexroth has a strong management team and many wonderful employees. Wolfgang provided leadership and direction for the company. I’m eager to succeed with our employees and customers and continue the company’s vision and strategy for growth, service and partnership.”

Bracht began with the company in 1991 as a hydraulics sales engineer in Munich. In 1993 he went on to the industrial hydraulics organization in Bethlehem, PA initially working as an application engineer. Bracht became the production manager for Valves and Manifolds in 1997 and then vice president and general manager of the Standard Products operation in 1999. With the merger of Bosch and Rexroth in 2001, Bracht was appointed vice president and general manager for the overall U.S. Industrial Hydraulics group. He accepted the position as CEO for Bosch Rexroth China in 2004.

Bracht left his position in China effective Oct. 1, 2006, and has been in the U.S. working with Dangel on the leadership transition. Raised in Sao Paulo, Brazil, Bracht received master degrees in Mechanical Engineering (Master of Engineering), and Business Administration (MBA) from the Technical University in Munich. Bosch Rexroth AG, part of the Bosch Group, achieved sales of approximately $5.7 billion (4.6 billion Euro) in 2005 with over 28,200 employees.

—Mark T. Hoske, MHoske@cfemedia.com
Daily News Desk, Control Engineering

www.boschrexroth-us.com





No comments
The Engineers' Choice Awards highlight some of the best new control, instrumentation and automation products as chosen by...
The System Integrator Giants program lists the top 100 system integrators among companies listed in CFE Media's Global System Integrator Database.
The Engineering Leaders Under 40 program identifies and gives recognition to young engineers who...
This eGuide illustrates solutions, applications and benefits of machine vision systems.
Learn how to increase device reliability in harsh environments and decrease unplanned system downtime.
This eGuide contains a series of articles and videos that considers theoretical and practical; immediate needs and a look into the future.
System integration: Best practices and technologies to help; Virtualization virtues; Cyber security advice; Motor system efficiency, savings; Product exclusives; Road to Hannover
Collaborative robotics: How to improve safety, return on investment; Industrial Internet of Things, Industrie 4.0: World views; High-performance HMI, Information Integration: OPC and OMG
9 tips: How to integrate a servo system; Process control mathematical models; Serial network grounding; Engineers' Choice Awards; Learn from cyber security mistakes
This article collection contains several articles on the Industrial Internet of Things (IIoT) and how it is transforming manufacturing.
PLCs, robots, and the quest for a single controller; how OEE is key to automation solutions.
Learn how Industry 4.0 adds supply chain efficiency, optimizes pricing, improves quality, and more.

Find and connect with the most suitable service provider for your unique application. Start searching the Global System Integrator Database Now!

Getting to the bottom of subsea repairs: Older pipelines need more attention, and operators need a repair strategy; OTC preview; Offshore production difficult - and crucial
Digital oilfields: Integrated HMI/SCADA systems enable smarter data acquisition; Real-world impact of simulation; Electric actuator technology prospers in production fields
Special report: U.S. natural gas; LNG transport technologies evolve to meet market demand; Understanding new methane regulations; Predictive maintenance for gas pipeline compressors
click me