Telematics as an automotive emissions reduction solution
Frost & Sullivan report claims that the "green telematics" market is expected to increase 36% per year as companies and end users seek to reduce older vehicle emissions.
Although emissions from new vehicles have decreasedby 13% in the last decade, older cars continue to be heavy polluters. In lightof this reality, Frost & Sullivan claims that, to significantly reduce CO 2 emissions, a strategy must be framed that not only focuses on new vehicletechnology, but also encompasses the overall reduction of CO 2 emissions fromall vehicles. Green telematics, according to Frost & Sullivan, effectivelyprovides a cost-effective and simple solution to this challenge. Fleetcompanies and consumers alike are increasingly warming to the service since afuel cost reduction of 10% and an equal measure of CO 2 reduction are possiblethrough green telematics services offered as a dedicated product or an add-onservice.
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Telematics example: a Lexus Gen V navigation system. Source: Wikipedia
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Telematics refers to the integrated use of telecommunications
and information technology. One of the most commonly known telematics products
are GPS systems used in car navigation. Green telematics for automobiles would
combine technology systems to optimize fuel efficiency and reduce emissions.
Frost & Sullivan’s "Strategic Analysis of
European and North American Green Telematics Market for Passenger and
Commercial Vehicles" report, finds that the European and North American fleet
green telematics market will likely increase from $80 million in 2008 to $700
million by 2015. The market is growing at a compound annual growth rate (CAGR)
of 36% 2008 to 2015, primarily thanks to growing pressure on fleet companies to
reduce their carbon footprint and develop a greener image.
Green telematics packages, such as vehicle and
driver management services, provide complete data for driving behavior and fuel
consumption analysis for commercial vehicles. Optimizing these parameters
ensures green fleet operation. Real-time navigation alerts also help reduce
unwanted mileage. Frost & Sullivan points to current economic impacts and
the fact that green telematics for automotive use is relatively unknown as
reasons the green telematics market has not yet grown significantly.
Access other Control Engineering contentrelated to emissions reduction:
- EPAcites Ford as automaker with most fuel economy improvement
- Transportationindustry manufacturing groups call for cooperation on emissions and energy issues
- Autodeskdevelops comprehensive emissions reductionssoftware
– Edited by David Greenfield , editorial director
Control Engineering Sustainable Engineering News Desk
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