Bernd Raithel is director of marketing and product management in the Factory Automation business unit of Siemens Industry. Raithel has an engineering degree (Dipl-Ing(FH)) from the TU Nürnberg (Germany) and has been with Siemens for more than 15 years.
Just starting or stalled with digital transformation and smart manufacturing? Gain inspiration and hear advice from Bernd Raithel, director of product marketing and deployment of new technologies at Siemens Factory Automation in the U.S., based on experiences at Siemens manufacturing plants. See video.
Combining a scalable human-machine interface (HMI) system and supervisory control and data acquisition with additional edge functionality gives machine and plant designs a high degree of flexibility and adaptability to quickly react to changing market environments and maintain fast innovations cycles.